Tag Archives: marketing

The Birth of an Annual Report

My library, the Daniel F. Cracchiolo Law Library at the James E. Rogers College of Law, recently published its first annual report in modern times. (Full disclosure: I wrote and edited a bit of it.) It is a lovely 36-page … Continue reading

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There’s No Business Like Show Business?

Engineer: “Saturday morning radio address, take 21.” Donna Moss: “I have a really good feeling about this one, sir.” President Josiah Bartlet: “Is this still my first term?” West Wing, Season 2, Episode 5 Remember March?  Me either. But I … Continue reading

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“Can I check out the Ping-Pong paddles?” Unique yet popular items that patrons crave

by Kris Turner Obviously, the most common requests in law libraries revolve around serious research. Be it books, databases, microfilm, or whatever format, law libraries are saturated with critical tools for study. But law students often require a break in their … Continue reading

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Finals – My favorite time of year

by Christina Glon Finals have started here at Emory Law and, while we can all feel the tension in the library, this is still my favorite time of year. Not because my class is over and all I have to do … Continue reading

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Library Marketing to Showcase Relevance

by Jamie Baker The AALL rebranding initiative has revealed the trouble with library marketing in the digital age. Many law libraries are trying to prove a positive ROI during a time of increased budget pressures. Couple budget cuts with the fact that law … Continue reading

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